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Award-winning Facebook Ads agency for eCommerce brands

With over one billion active users, Facebook Ads form a crucial part of the performance marketing mix for eCommerce brands. As a Meta Business Partner, Target has access to the latest best practices, which, when paired with our commercial acumen, technical expertise and creative nous, leads to unparalleled bottom-line growth. Over the past 12 months, our Facebook Ads agency has worked on a formula to help eCommerce brands unlock more predictable and profitable growth with Facebook Ads. Our unique combination of a gold standard account architecture, a hard and fast a/b testing framework, conversion tracking options, an in-house creative team and a robust reporting framework underpinned by profitability makes Target one of the UK's most in-demand awarded Facebook Ads agencies. Scroll to read more about our secret sauce below...

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Facebook Advertising Agency London

We help turn Facebook advertising campaigns from 'probably paying for itself' into a truly business-changing digital channel. It's how we've helped small retailers to sell out of stock, consumer brands double in-store sales and tech firms achieve multi-million-pound valuations at IPO.

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Instagram Marketing Agency

Target helps to turn Instagram Ads from 'probably paying for itself' into a profitable brand-building channel.

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Meta Ads Agency

Deliver top, middle and bottom of funnel campaigns on Instagram, Facebook & Messenger with Meta Ads.

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Paid Social

We're experts in paid social, everything from how to deploy brand at the top, middle and bottom of funnel for acquisition audiences; as well as retention campaigns, across a multitude of established and emerging social channels.

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Paid Social Agency

Paid Social Agency Services. Our award-winning campaigns leverage data, creativity, and expertise to drive bottom-line growth for high-potential brands.

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Social Media Agency Cornwall

Target is at the forefront of paid social for consumer brands, driven by a performance marketing approach that ruthlessly chases gains and improvements daily.  We've helped eCommerce brands in Cornwall to turbocharge sales, revenue and profit time and time again.

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TikTok Marketing Agency

TikTok is the destination for short-form video consumption amongst Gen Z and Millennials; use the platform drive TOF traffic at a much lower CPM than Meta.

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Twitter Advertising Agency

Elon is making big changes at Twitter, and Target is here to capitalise on it. With some advertisers pulling their budgets, there's never been a more cost effective time to leverage Twitter Ads.

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Facebook Ads agency with a handle on audiences, attribution, testing and creative

At Target, we've built and tested a Facebook Ads campaign framework that takes control back from Meta's black box ecosystem. No more set-and-forget with the Advantage+ campaign. No more relinquishing your budget at the mercy of Facebook Ads agencies that learn on the job with your budget. Our framework for Facebook Ads allows for top-of-funnel prospecting, remarketing in the middle of the funnel, and bottom-of-funnel retention audiences; this Facebook Ads framework also ring-fences budget for hard and fast a/b testing to identify and scale new opportunities for incremental revenue wins across Facebook Ads' placement inventory. Our partners value us as their trusted Facebook Ads agency due to our data literacy and commercial acumen. Our approach to attribution/tracking and reporting underpins this. Our preferred data visualisation and attribution tools for Facebook Ads are TripleWhale (Shopify only) and Fospha and Hyros; from a reporting perspective, all our real-time campaign dashboards are built using API connectors in Lookr Studio. No one report is the same; each report is tailored to the metrics that matter most to your eCommerce business. Our reporting framework also considers your variable costs as an eCommerce business, COGS including shipping and fulfilment and agency fees, which are metrics overlooked by in-channel ROAS reporting. Our more robust view of profitability, considering such costs, helps your brand and our Facebook Ads agency make better business decisions when optimising your campaigns.
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More Work

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Waves of eCommerce sales and a X22 ROAS for Cornwall's hardcore surf store.

Driving leads and new business with an integrated paid and organic search strategy, for a newly launched architectural and planning firm.

Waves of eCommerce sales and a X22 ROAS for Cornwall's hardcore surf store.

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Book A Call

Complete this form to book your free discovery call, and a member of our award-winning team will be in touch to listen to your business requirements, discuss Target's approach and offer you a complimentary performance marketing audit.

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Our Facebook ads agency process

Our team immerses itself in your brand, learning your market and understanding who your ideal customers might be. We analyse any existing Facebook ad campaigns you have and take a deep dive into your website data to ascertain demographic trends and your best-performing products.
We create a detailed Facebook ads strategy with planned creatives, different audience segments and bidding approach. We also set out a clear remarketing strategy, and create lookalike audiences from your existing customers to help identify new prospects too.
Your ads are rolled out across Facebook. We monitor and tweak ads daily, ensuring the best possible results are seen as quickly as possible.
You can't improve what you don't measure; we measure absolutely everything. At the end of the month, we'll create and walk you through a detailed analytical report, showing you which Facebook ad creatives performed best, the results of a/b split testing, and which audiences are driving the most revenue for your business too. And then, we repeat the cycle, testing new ad creatives to replace those that aren't performing as well, creating new audiences and updating monthly campaign budgets to give more breathing space to top-performing campaigns.