DRAG
VIEW
CLICK
SCROLL
logo
0%

The award-winning Google Performance Max specialists and Google Ads consultancy that everybody is talking about

As one of the UK's leading Google Performance Max agencies, we're experts in unlocking the Blackbox, AI-driven pMax ecosystem to help eCommerce brands deliver a tangible profit on their bottom line. Our battle-harden approach and tried and tested account architecture delivers business-building results with consistency. No more guesswork, no more trial and error, no more waffle. Our team of specialist Paid Search consultants are experienced in all aspects of paid search, and they know how to deliver results across the entirety of Google's inventory, everything from feed manipulation and dynamic creative optimisation; through to a/b testing pMax vs standalone Criteo or AdRoll campaigns. We go to where the lowest-hanging fruit for your brand lies. We're experienced in helping brands to unlock scalability at a CPA/ROAS that doesn't blow your margin to pieces. We carefully consider your business objectives and inventory by prioritising high-margin, high-volume SKUs and categories in order to deliver a profit on your bottom line.

Book A Call

scroll down

eCommerce

Target is an award-winning eCommerce marketing agency for high growth D2C brands

Read More

Google Shopping Ads

We leverage data and cutting-edge tech to deliver high ROI paid search, paid social and SEO campaigns for D2C, retail and eCommerce brands.

Find out more

Search Marketing Agency London

Working with ambitious eCommerce brands in the UK and beyond, we combine your business intelligence with our search marketing nous and data literacy to achieve scale in style, while maintaining profitability on the P&L.

Find out more

Remarketing Agency

Our remarketing agency strategy uses key insights and cutting-edge technology to create a hyper-targeted paid search, paid social and account-based marketing campaign designed to bring existing customers back to the site or 'nearly there' prospects into lifetime consumers.

Find out more

PPC Agency London

We use insights and cutting-edge tech to create hyper-targeted Google Ads campaigns with granular account structures aligned to your business goals.

Find out more

Paid Search

Unlock hidden pockets of profit with our test, measure and optimise the approach to PPC and Paid Search.

Read More

Google Performance Max campaigns are coming to Google Ads, is your brand ready?

Google Performance Max is a new goal-based campaign type that allows brands advertising using PPC to access all of Google Ads placement inventory from a single campaign. Google announced it will sunset Smart Shopping in 2022, with Performance Max taking over. For those that don't know, ROI from this placement will be primarily driven by quality creative: video assets, images, product shots, compelling copy, carefully considered landing pages and more. To be Performance Max ready, you need a Google Partner agency with their finger on the pulse. A performance marketing agency with a stellar ROAS track record with eCommerce, Pmax, Smart Shopping & Paid Social. It would help if you had an agency like Target. Scroll to find out more about our team of expert Google Ads consultants who are achieving record results with our structured delivery process for Google's new Performance Max placement
Book a call

More Work

Increasing FE course applications with Google, Instagram and TikTok during and beyond the pandemic.

Immediate traffic growth and online enquiries for a newly launched consulting engineering firm

Increasing FE course applications with Google, Instagram and TikTok during and beyond the pandemic.

Immediate traffic growth and online enquiries for a newly launched consulting engineering firm

Book Your Free Discovery Call

Book A Call

Complete this form to book your free discovery call, and a member of our award-winning team will be in touch to listen to your business requirements, discuss Target's approach and offer you a complimentary performance marketing audit.

OPTIONAL - GOT A BRIEF OR RFP? UPLOAD IT HERE. Files accepted: PDF, JPEG, PNG (Max. upload 10MB)
View More Services

Our Google Performance Max campaign process

We cast a team and immerse ourselves in your brand, industry, objectives and commercials. Your dedicated team of performance marketing consultants and paid media analysts seek to understand the metrics that power your business growth, such as new customer acquisition (CPA, CAC & CPL), profitability (ROAS & ROI) metrics and customer retention (LTV & Churn). We aim to build the same level of commercial and industry-specific awareness as you and your team to empower better decision-making; before we co-create your omnichannel eCommerce growth strategy, designed for scale.
Now, we audit your entire digital marketing ecosystem. After analysing your historical campaign performance, customer cohort data and deeply immersing ourselves in your domestic and international market opportunities, we're ready to co-create your growth strategy. Here we marry your business intelligence with wider marketing data to develop a bespoke, single-minded strategy to meet and exceed your growth, revenue and customer acquisition goals. You will receive this as an actionable .PDF strategy document.
We roll-out your campaign across our agreed channels such as Search Engine Optimisation, Google Performance Max and the wider Google Ads inventory, Paid Social, Programmatic & Marketplaces and run rigorous a/b testing of price sensitivity, landing pages, audience targeting, messaging and creative.
Our team of analysts use AI to process and interpret thousands of datapoints to turn these insights into forecasts and optimisation opportunities. We are expert at using an array of third-party analytics tools including Content Square, Google Analytics, Hotjar, Crazy Egg, SEMRush, Screaming Frog and more.
We adopt a continuous improvement approach; meaning we are committed to testing and auditing your wider digital ecosystem on a monthly and quarterly basis as part of your fee (i.e. landing pages, creatives, copy, CRM and automation) to bring you those compounding 1% wins... again, and again, and again.